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Mystery Shopper: Ealing Broadway

Mobile News
June 23, 2015

All of the retailers have said they are stocking the LG G4 handset, and Mystery Shopper wants one. Do they all have them in stock, and if not, what alternative will they offer?

5: EE

Product range – 3/5
Product knowledge – 1/5
Airtime knowledge – 2/5
Questioning ability – 1/5
Sales ability – 1/5
Shop appearance – 3/5
Total – 11/30

=3: Vodafone

Product range – 4/5
Product knowledge – 4/5
Airtime knowledge – 4/5
Questioning ability – 2/5
Sales ability – 3/5
Shop appearance – 1/5
Total – 18/30

=3: Three

Product range – 4/5
Product knowledge – 3/5
Airtime knowledge – 2/5
Questioning ability – 2/5
Sales ability – 3/5
Shop appearance – 4/5
Total – 18/30

2: O2

Product range – 4/5
Product knowledge – 5/5
Airtime knowledge – 4/5
Questioning ability – 3/5
Sales ability – 4/5
Shop appearance – 5/5
Total – 25/30

1: Carphone Warehouse

Product range – 5/5
Product knowledge – 4/5
Airtime knowledge – 5/5
Questioning ability – 5/5
Sales ability – 5/5
Shop appearance – 4/5
Total – 28/30

Summary

We wanted the new LG G4 at the best price we could get it, or at least an alternative offer to turn our heads.

Though Riz at EE was immediately hamstrung by the fact that they didn’t have the phone, he made sure of his last place by a poor level of service.

Both Tomasz at Vodafone and Janet at Three rushed through their pitches and never shared any details about the device, even though I asked for more information.

Sohit shared plenty of information but was bookended by colleagues who let him down and cost him the win.

Chloe at Carphone Warehouse managed to tick all the right boxes and find a great deal to boot. A worthy winner.

Full article in Mobile News issue 591 (June 22, 2015).

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