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Dealers
December 1, 2020
McManus joins Gamma after five years at DWS
Gamma has announced the appointment of Lauren McManus as its new head of marketing for channel.
McManus joins from Digital Wholesale Solutions (formerly Daisy Wholesale), where she spent five years.
Her role at Gamma has been newly created and will see McManus responsible for developing integrated marketing strategies, plus driving channel partner engagement and commercial growth.
During her time at DWS, she was responsible for seeing the company through its rebrand as head of marketing and communications.
Commenting on her new role, McManus said: “I am delighted to be joining Gamma at such a significant time. Gamma is a forward-thinking, dynamic organisation which is incredibly partner-centric.”