Vodafone UK and eSIM Go have partnered to enable UK organisations to become instant MVNO’s without any upfront costs or technical expertise.
This solution, described as an ‘MVNO-in-a-box’ allows businesses to seamlessly integrate mobile services into their digital platforms. eSIM Go’s platform already supports over 300 MVNO partners globally, including prominent brands like Western Union, Lufthansa, Uswitch, and Wizz Air.
The collaboration enables subscription-based organisations to become MVNOs, to enhance customer loyalty and engagement.
The service combines Vodafone’s connectivity with eSIM Go’s digital platform and is aimed at companies such as fintech, retail, utilities, and football clubs to easily integrate mobile services, They need no prior telecom experience to be able to offer personalised mobile services as an add-on to existing apps or websites.
“Any business with subscribers, customers, employees, or followers can now become an MVNO,” said Zacc Couldrick, CEO of eSIM Go.
“This is just the start. We’re ready to replicate this success in major global markets in 2025 and beyond. Our partnership with Vodafone expands our capabilities, providing competitive pricing and streamlined processes to UK businesses. This fosters greater diversity and choice in the telecom sector.”
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Maria Grazia Pecorari, Vodafone UK’s Director of Wholesale and Strategy, emphasized the significance of the partnership:
“MVNOs play a pivotal role in offering consumers more ways to experience Vodafone’s network. This partnership with eSIM Go demonstrates our commitment to innovation and expanding consumer choice with eSIM technology.”
She added, “This collaboration marks a turning point in the UK mobile market, with potential ripple effects worldwide. Businesses now have an unprecedented opportunity to integrate telecom services into their operations, paving the way for greater personalization, loyalty, and customer satisfaction.”