Currys PC World launches £10m Christmas advertising campaign
Multi-million pound festive push launches across all major advertising mediums in the UK and Ireland
Retailers
November 6, 2015
Retailer offering £200 cashback if customers upgrade their TV to a Sony 4K from Currys/PC World
Carphone Warehouse has opened pre-orders for Sony Mobile’s latest high-end smartphone, the Xperia Z5 Premium., which is expected to hit stores on November 20.
It is available for free from £49 per month and comes in black and chrome, the latter of which is exclusive to Carphone, as well as costing £599.99 SIM free. Customers upgrading their TV to a Sony 4K at Curry PC World will receive £200 cashback from the mobile phone retailer.
The Xperia Z5 Premium was launched alongside the Xperia Z5 and Z5 Compact at IFA in Berlin on XX and features the first 4K screen to be seen on a smartphone.
It is powered by quad-core 2GHz and 1.5GHz processors and runs the Android 5.1.1 Lollipop operating system, with a planned upgrade to the latest version of the OS, Marshmallow.
The device also has a 5.5-inch 4K touchscreen, 23 megapixel rear and 5.1 megapixel front cameras, both of which are capable of recording video in HD, as well as 3GB of RAM, a 3,430mAh battery and 32GB of internal memory that can be expanded by 200GB with a microSD card.