The head of Commercial for EE Bridget Lea has been appointed general manager of Snap, the parent company of Snapchat,Lea will lead Snap’s UK team from London in charge of Snap’s UK business strategy, sales, operations and community growth.
She was managing director of commercial for EE, BT’s consumer division, a role she held for three years and was most recently involved with the conception and launch of EE’s Experience stores.
Snap Inc. is an American camera and social media company, founded on September 16, 2011, by Evan Spiegel, Bobby Murphy, and Reggie Brown based in Santa Monica, California.
“I’m incredibly excited to join Snap to lead the UK team. I believe in the potential of technologies like AR to transform the way businesses interact with customers and the way we live our lives”, said Lea.
“Combined with audience and insights, the opportunity for brands to inspire customers, increase loyalty and drive real business results is huge. I can’t wait to get started.”
Ronan Harris Snap’s President of EMEA said “It’s a pleasure to welcome Bridget to Snap to lead our UK business. I’m thrilled to add her strong leadership, values and passion for driving high-performing, result-driven businesses to our team. Our UK business remains a strategically important region for Snap and with our large and engaged community, growing roster of brands and creators and some of our most exciting AR innovation being built here, I’m excited to see advertisers and partners continue to grow their businesses with us.”