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RATES AND DATA
I Need A Mobile to launch first TV advertising campaign later this month
The advert will run on ITV Granada from next week
Retailers
August 11, 2020
The iOutlet goes on air with TV advertising
The advert is part of the retailer’s plans to build the brand
Retailers
July 21, 2020
O2 and ITN produce world’s first 5G live TV advert
The live advert was broadcast during the England rugby game on Saturday
Saf Malik
October 7, 2019
Dame Joan Collins urges users to choose switch to Three
Customers can now change operator through sending a text once contract expires Three UK has partnered up with actress Dame Joan Collins to encourage people to switch to its network as part of a ‘ditch and switch’ campaign. Three launched the social media campaign on its Instagram, Twitter and Facebook feeds and became the first
Operators
July 2, 2019
Huawei says ‘Don’t believe everything you hear’ in full-page WSJ advert
The US has been mounting pressure on allies to boycott Huawei
Manufacturers
March 1, 2019
Advertising authority rules on Three’s Go Roam tariff
ASA took issue with statement on the website of the operator
Operators
October 18, 2018
Vodafone TV advert banned by ASA
Scene in which Martin Freeman is ‘breaking up’ with his current mobile provider has been deemed misleading
Operators
October 10, 2018
ASA bans misleading Vodafone broadband adverts
BT was one of many firms to make the complaint against Vodafone to the Advertising Standards Agency
Operators
September 13, 2018
Advertising malware installed at an early stage of device production warns security expert
Avast says UK users have unremovable software on their mobiles and tablets
Matthew Cook
June 6, 2018
Alcatel launches UK advertising campaign to push 3 Series
The manufacturer will advertise through street placements, online, and social media
Manufacturers
May 18, 2018
SMARTY launches debut advertising campaign following beta success
After a successful trial in 2017 SMARTY is coming to the mainstream to promote SIM-only services
Paul Lipscombe
April 11, 2018
Wileyfox launches advert-based smartphone discount initiative
The Swift 2 Plus is £189.99 without Add-X and with Add-X it goes down to £119.99 a 37 per cent saving
Manufacturers
December 7, 2017
Hollywood actor Ryan Reynolds fronts latest BT advert for Smart Hub
It is the latest in BT’s ‘behind the scenes’ advertisement series, which has previously featured Alec Baldwin, Willem Defoe, Rebel Wilson and Ewan McGregor
Operators
July 4, 2016
Two thirds ‘misled’ by fibre broadband advertising
Survey by Cable.co.uk reveals majority of consumers have no idea their service arrives through a standard copper telephone line
Unified Comms
April 21, 2016
Three challenges industry to address its approach to advertising
Operator announces partnership with ad-blocker firm to stimulate dialogue around ad experience
Operators
March 10, 2016
Three casts advertisers in dark with Shine ad-blocking deal
Operator will becomes first major European operator to roll out adblocking, in an attempt to give “customers more control” over what information they receive
Operators
February 19, 2016
Report: Samsung Galaxy S7 edge advert leaks
New flagship handset is due to be launched at Unpacked event at Mobile World Congress next week, but leaked ad shows device is waterproof and comes with wireless charging
Manufacturers
February 16, 2016
EE considering network restrictions on mobile adverts
CEO Olaf Swantee has launched a strategic review into ads that appear when browsing the web on smartphones
Operators
November 23, 2015
Currys PC World launches £10m Christmas advertising campaign
Multi-million pound festive push launches across all major advertising mediums in the UK and Ireland
Retailers
November 6, 2015
Phones 4u reveals Christmas advertising campaign
Retailer’s latest ads will showcase gifts which will be included with contract and pay as you go purchases
Retailers
November 1, 2013
Phones 4U unveils festive advert and social media drive
Retailer to spend ‘six figure’ sum on Twitter and Facebook campaign in run up to Christmas
Retailers
November 2, 2012
Phones 4u unveils new £10m advertising campaign
New campaign launches tomorrow night to promote smartphone upgrades with the retailer
Retailers
June 15, 2012
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